Websites and content management systems
Build a new website, extend an existing one, or make publishing easier for the people responsible for it. We develop the working pages, content structures, forms and connections that support the experience.
Our work includes WordPress and Squarespace development, alongside custom websites and content systems. The choice follows what the site needs to do and how your team will manage it.
Selected work
Circular Systems
Website development and a marketing design system
Circular Systems wanted to improve its design and give its team a CMS they could reliably edit. The brief also called for a design system to support new marketing content and collateral.
We designed and developed a Squarespace website and created a Figma design system containing web and marketing assets.
The website is live. We also migrated the Figma work into Circular Systems’ own workspace. The client was happy with the design and development.
E-Commerce
An online shop connects the person choosing a product with the people pricing, supplying and fulfilling it. We develop storefronts, purchasing journeys and the systems behind orders, accounts and product information.
That includes Shopify, WooCommerce and Adobe Commerce, as well as work on existing Magento 2 systems. We can improve the current setup, add functionality, connect operational tools, or plan a move to another platform.
See Ernest’s custom Shopify subscriptions for a storefront with custom bundles and delivery rules.
Product development and custom software
Develop an idea into a useful digital product, or create a capability your existing tools do not provide. We bring product thinking, experience design and implementation together to decide what a first useful release should make possible.
The work can include web applications, software services, client portals, booking systems and tools for your team. We can build new software or extend what already works, with room to learn from use and shape what comes next.
Made by Pair’s furniture configurator shows how custom software can connect product choices, prices and quotes.
Mobile app development
Our mobile app development work develops iOS and Android applications around a clear purpose in someone's life or working day. We connect the interface with accounts, information, device capabilities and the services behind it.
The details matter when someone is interrupted, loses a connection or returns to an unfinished task. We consider those conditions alongside the screens, then prepare the application for testing, release and continuing updates.
Systems integration and workflow automation
Connect a website, customer records and business operations so people can find and act on the information they need. We develop integrations and automate repeatable work, including the handoffs that otherwise depend on copying information between tools.
AI can help interpret a request, find relevant information or prepare a response within that workflow. We work with your team to decide what the system should do, what needs human judgment, and how exceptions reach the right person.
Our guide on how to choose a CRM starts with the information your team needs to share and what happens at each handoff.
A Different Resolution · Abstraction Creative
Technical audits and optimization
A slow website, difficult publishing task or unreliable connection deserves investigation. In a website or application audit, we review existing websites and applications, explain the findings, and help distinguish repairs, useful improvements and larger changes.
The response might improve performance, simplify administration, resolve an integration problem or modernize part of an older system. Understanding what is already valuable helps us choose what to keep and where change will make a difference.
Hosting, maintenance and support
Keep a working system useful as the software around it and the needs of your business change. We can provide hosting and management, maintenance, monitoring, backup and recovery arrangements, and continued development.
Care can address a focused need or form part of an ongoing relationship. We agree the scope, responsibilities and response expectations, and distinguish routine maintenance from new functionality and larger initiatives.
Our development process
Your team knows the work, the exceptions and the decisions a requirement alone may not explain. We bring that knowledge into discovery, assess the options together, and use working versions to test the parts that need a closer look.
Can a customer understand the next step? Can staff find a request and act on it? What happens when information changes or a connection is interrupted? Those questions help us refine the implementation and prepare the people introducing it.
Our process connects Discover → Define → Explore → Design / Develop / Market → Learn → Advance → Discover. We can enter where the situation needs attention and organize delivery around the work. Testing and release preparation examine important workflows, make unresolved issues visible, and clarify what is ready to move into use.
A Useful Exception · Abstraction Creative
What your team receives
Our normal development handover includes:
- Access to the relevant code and accounts, with permissions and operating arrangements explained.
- Technical documentation of the implementation and its important connections and decisions.
- Instructions for everyday publishing, administration and management.
- A walkthrough with your team, with room to try the work and ask questions.
- A roadmap for continued improvement, including priorities, possibilities and open questions.
Your team should understand what it can manage, where to find information, and when another person's expertise is needed. The roadmap gives future decisions a useful foundation without making every possibility a commitment to build.
Start a conversation
You do not need to know which technology to request. Tell us what you are trying to accomplish and what is happening now. We can help work out a useful next step.